Issue:
96
Page: 12-14
Nature’s Defender: Tom Newmark Joins ABC’s Board of Trustees
by Lindsay Stafford Mader
HerbalGram.
2012; American Botanical Council
In October 2012, the American
Botanical Council welcomed to its Board of Trustees Tom Newmark, a long-time, ardent environmentalist who is best known for his past role at the herbal
supplements company New Chapter, Inc. Newmark was instrumental in helping New Chapter become the first dietary supplements company to have its entire line of
vitamins certified as made with organic ingredients as well as verified by the
Non-GMO Project, and he has remained a tireless activist for organic and non-GMO causes. He also is co-owner of Finca Luna Nueva, a biodynamic and
organic herb farm in Costa Rica, and he co-founded Semillas Sagradas, a botanical sanctuary that preserves traditional and medicinal plants and the
knowledge surrounding their important uses. Semillas Sagradas, which is on the
Luna Nueva farm, was the first installment in what has grown into a worldwide
network of approximately 16 similar projects under the nonprofit organization
Sacred Seeds, of which Newmark is president and chair of the board.
In addition to his new position on
ABC’s Board of Trustees, Newmark recently joined the natural products merchant
banker 6Pacific as chairman, a role in which he will assist natural products
companies in achieving greater commercial success. He also serves on the boards
of Greenpeace, the Missouri Botanical Garden’s William L. Brown Center, and
Friends of the Children’s Eternal Rainforest in Monteverde, Costa Rica.
“My dad is, by definition, a
passionate man,” said his daughter Sara Newmark, who is director of
sustainability at New Chapter (oral communication, August 21, 2012). “No matter
what he decides is his passion, you will not only hear about it, it will move
you.”
A self-described “recovering attorney,”
Newmark came to New Chapter in 1999 after serving as a legal consultant to his
college friend and New Chapter co-founder Paul Schulick. Newmark started off at
the company as president, and, over the next 13 years, held several titles
including co-CEO, CEO, and chairman. Newmark describes Schulick as his “first
and most important teacher with respect to herbal medicine.” Together they
co-authored Beyond Aspirin (Holm
Press, 2000), The Life Bridge (Herbal
Free Press, 2002), and created the current top-selling combination dietary
supplement product in the United States, Zyflamend®, a multi-herbal
extract formulation to promote healthy inflammation response that has been
supported by laboratory studies and a Phase I clinical trial.
“Tommy was responsible for many,
many roles,” said Schulick (oral communication, August 28, 2012). “He is a
visionary. He’s able to look a little toward the future and see what trends
might be most beneficial. And he also is very, very bright so he is able to
wear many different hats at one time. He was able to communicate with
scientists and regulators and staff in stores. He just has many skill
sets.”
During his time at New Chapter,
Newmark had a profound impact on the company, particularly its success in
becoming the first-ever dietary supplements company to have its entire line of
vitamins certified as made with organic ingredients.
“He really championed the cause that
our company was based on from the very start,” said Schulick.
“He was the force behind going
organic,” said his daughter Sara. “He was the force behind making sure that we
were certified by the Non-GMO Project. That legacy will live on as long as New
Chapter does, and beyond as more companies are able to step into our footsteps
and take advantage of those opportunities. His personal stamp is the heart of
who I think New Chapter is and will always be.”
Speaking to Newmark about organic
foods and herbs, his passion for the cause is obvious. “I believe that organics
are the only way to feed the planet,” he said (oral communication, August 28,
2012). “They are the only way to, on a humane level, enable people to sustain
themselves without the use of the toxic, obnoxious chemistries. Organic farming
is an absolutely indispensable component to addressing and remediating carbon
dioxide concentrations in the atmosphere. I think that any discussion on global
climate change and resolutions that we must begin to implement must embrace
organic farming and conversion of conventional [farming] acreage to organic
acreage.”
Shortly before retiring from New
Chapter, Newmark and Sara spent weeks in India touring organic farms and the
villages involved in farming the organic herbs used in some of New Chapter’s
products. Many of the organic and sustainability passions shared by the father
and daughter were united and realized on this trip.
“It was an epiphany,” said Newmark.
“Seeing the villages that were dust in the wind and just down the road, organic
communities that were not only producing brilliant and lively and healing botanicals
for the Western world, but were also supporting the villages and supporting the
people and reviving the ecosystems. Part of the responsibility of being a
botanical company, being an herbal company, is knowing your farmers and knowing
the supply chain and being confident that every step of your supply chain is in
accordance with national law, with the needs of both humanity and the planet.”
During Newmark’s 13 years at New
Chapter, he also made and maintained connections and financial arrangements
between New Chapter and other members of the natural products industry. Newmark
retired from the company after its purchase by Procter & Gamble in June of
2012 (though he is serving as a consultant during a short transition phase).
Now Newmark plans to spend half of
his time in Costa Rica, working on Luna Nueva and Semillas Sagradas and
expanding the network of Sacred Seeds sanctuaries around the world. Steven
Farrell, who also co-founded Semillas Sagradas and is manager of Luna Nueva,
said Newmark always has been the most enthusiastic supporter of these projects.
From the beginning, Farrell said, “Tom was all over the idea. He was just,
‘Yes! Do that!’ His interest is always to stimulate us to improve and increase
the plants. Tom’s call was always, ‘More, faster, quicker.’ He’s always been
the best cheerleader and supporter of what we’ve been doing on the farm,
including Semillas Sagradas. He stimulates others to do more, to learn more”
(oral communication, September 7, 2012).
Semillas Sagradas started out with
68 plant species and has grown to feature about 300. Every day that Newmark is
in Costa Rica, he strolls through the garden, which is only about 200 feet from
his home. Sara describes Costa Rica as Newmark’s “happy place.”
“I have never seen him more at home
and at peace than when he is walking through the rainforest of Costa Rica and
dipping his head in the rivers of the jungle and hanging with the farmers and
working on his important preservation work down there.”
When discussing the tiny Central
American country that he first visited about 15 years ago, Newmark’s voice
becomes giddy with excitement. “There is no place I’ve ever found on earth that
is as beautiful in every direction, up and down, sideways, at once, with as
much biodiversity as Costa Rica,” he said. “It’s a very lovely place and a
place where I lose connection to a lot of the insanity of the world, and I gain
connection to the things that are truly most precious. I’m thrilled that Costa
Rica has welcomed these kind of starry-eyed gringos filled with dreams of green
and peace.”
Newmark describes his interest in
plants as “something that was imminent,” having been interested as a young boy
inspired by his own father, whom he said was “an exquisite gardener who had an
artistic and tender touch with respect to his gardens.” The young Newmark, who
often accompanied his father on weekend garden trips, described himself as a
budding boy-scientist who delighted in telling adults that he wanted to be a
microbiologist when he grew up just to see their reaction.
“I certainly had my trading card
collection of baseball players,” said Newmark. “But I also was collecting
plants and doing taxonomies of plants.”
After high school, Newmark graduated
from Washington University in 1973 and went on to Yale for a graduate degree in
political science. Not much more than one semester passed when he left to study
Transcendental Meditation and eventually became a teacher of meditation for
several years. It was through meditation and his mentor Maharishi Mahesh Yogi,
the well-known guru to The Beatles, that Newmark connected his own love of
plants to their healing potential.
“Through his teachings,” said
Newmark, “I became more sensitized to the power of plants to heal and enlighten
and it was through my studies of meditation that I first became aware of
Ayurvedic medicine and the principles that had formed that exquisite, ancient,
venerable healing system.”
Still, it was not at that point that
Newmark began his official career with herbal medicine; instead he followed in
his father and brother’s footsteps by obtaining a law degree. “It felt like the
logical thing for me to do,” said Newmark. Though he carried on a family
tradition, Newmark’s trial law practice was unconventional and representative
of his true spirit. Among other clients, he represented the Animal Legal
Defense Fund pro bono, seeking to have underwater trapping of Missouri river
otters banned “as an offensive and painful suffocation that was wrong.” He also
represented the Natural Law Party, which is based on the Maharishi’s teachings,
and Ross Perot’s Reform Party, both of which sought to be included in the 1996
presidential debates, which Newmark described as an attempt “to break the
stranglehold of the 2 dominating parties.”
Newmark said he hopes always to use
his law experience in ways that “are of benefit to the world,” a goal he can
strive toward through his nonprofit work. In addition to ABC and his roles on
other boards, Newmark continues to champion the causes of organic farming and
non-GMO foods and herbs — causes he describes as resonating “very deeply with
my soul” — through public-speaking tours and editorial articles.
Newmark brings to the ABC Board of
Trustees a deep devotion to environmentalism, conservation, and organic herb
production, as well as a youthful energy and more than a decade of experience
within the regulatory environments of the natural products industry.
“Tom Newmark is an extraordinarily
talented individual,” said New York Botanical Garden ethnobotanist and fellow
ABC Board member Michael Balick, PhD (email, September 14, 2012). “In addition
to his experience with supplements, particularly botanicals, he is an organic
spice farmer, conservationist, and author, with an international perspective
shaped by his devotion to protecting nature, public health, and the well-being
of generations that someday will inhabit Planet Earth. It is also just plain
fun to walk through a tropical forest with Tom and see his overwhelming
excitement about the plants, animals, and even the less-obvious microbes that
are to be found. I am thankful that Tom enthusiastically accepted this new
assignment as a colleague on the ABC Board of Trustees, and know that in the
years to come, he will contribute significantly to the Board’s vital work in
governing and expanding this important organization.”
Photographer, author, and Chairman
of the ABC Board of Trustees, Steven Foster, said, “The Board of Trustees of
the American Botanical Council was deeply honored when Tom Newmark accepted our
invitation to serve on our Board. Tom brings a combination of exceptional
nonprofit and for-profit board experience to ABC along with a deep personal and
professional understanding of the natural products industry and the herb
consumer.”
“The American Botanical Council,” said
Newmark, “is an extraordinary organization populated by some of the most
wonderful scholars, ethnobotanists, scientists, thinkers. I am exceptionally
proud to be on the Board. To me, it is a career achievement.”
According to his daughter, Newmark
also brings his intellect.
“He is a very smart guy,” said Sara.
“I’ve actually never met anybody as smart as him and I think I’m not saying
that just as his daughter. He thinks things through and has a unique ability to
understand situations and direct business and organizations. I think he’s
proven himself at that, and I think ABC will really benefit from it. I’ve never
really seen him as excited and honored to be asked to serve in such a
position.”
—Lindsay Stafford Mader
|